The Global Market Briefings
The Global Markets Briefing series: Investing in and doing business with emerging markets – markets with enormous fast-growth potential – can be extremely rewarding and a must on the agenda of every truly global business. But with every golden opportunity there are risks. Beyond researching market opportunities and conducting specific due diligence, companies wishing to engage in commerce with emerging countries need to understand the business environment and culture in the countries they plan to invest in or do business with to fully appreciate the risks involved in any initiative. The Global Market Briefings provide a series of invaluable, objective,…